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CASES OF

success

Check out some of the successful campaigns that have already taken place here.

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CASE 01

CASE 02

CASE 03

CASE 04

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April 24, 2025

September 22, 2024

September 8, 2021

Of Exclusivity
To Authority: The Repositioning of Carol Mamprim

From niche creator to style icon: The rise of Carol Soares

The aesthetics of affection: Wladia Goés, Icon of Authenticity and Maturity

A content transition strategy that repositioned the financial authority as a reference in lifestyle curation, allowing her to address topics such as health, self-care, and education. The project broadened the influencer's reach, connecting financial prosperity to personal development.

A case study marking the end of a cycle with a leading brand, focused on reclaiming creative autonomy and genuine connection with the audience. The new phase emphasizes versatility and the freedom to test the market, solidifying influencer Carol Mamprin as a multifaceted beauty consultant.

A content transition strategy that led a hair authority to dominate the pillars of fashion and lifestyle. The success of the repositioning culminated in an invitation from Natura to represent Brazilian perfumery at Paris Fashion Week, consolidating its international image.

Strategic positioning that consolidated influencer Wladia Goés, a symbol of Black love, as a reference in self-care. The narrative united skincare, self-esteem, and lifestyle, transforming her authentic journey of maturity into an aspirational curation of beauty and well-being.

Wants to know more about strategic positioning

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March 5, 2026

Beyond the Figures: The Evolution
From the Voice of Cecília Assis

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